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University Connect


Keywords & Themes

Human-Centred Design







Communication Design Entrepreneurship Studio


Of all the status-quos that Covid-19 has disrupted, the education industry has perhaps faced the biggest challenge. It has never been interrupted at the fundamental level globally until now. Therefore, making it crucial for us to monitor how this industry is adopting strategies and technologies, to curtail the impact of Covid-19 on students' futures.

Project Rationale

This app is aimed to encourage & invigorate how students interact outside of their class. Based on the learnings, I propose to create an App that enables students from different universities to collaborate and provide them with a chance of creating a network. It is aimed at being a platform for sharing knowledge and creating an eco-system where students can discuss and help each other with assignments, projects, etc. It is to promulgate a more cohesive and more collaborative behavior amongst students. In the current times, students need to have a platform where they are encouraged to explore more and expand their POV and perspective. It will encourage creativity, discussions, learning, & a holistic approach to design.

  • How might we expand the academic circle beyond the existing batch/class/uni? 

  • How might we engage and indulge in collaborative discussion on a certain topic with students from various universities? 

  • How might we broaden students perspective and go beyond what is being taught in the class ? 

  • How might we track internships and job opportunities in a simplified manner on a platform ? 

  • How might we connect the current students with the Alumni? 

How Might We.

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Name: Michelle

Age: 24

She is a design student in RMIT, Melbourne who currently resides in Hong Kong. She loves to socialize and due to online classes, she is missing out on the opportunity to expand her network and social circle beyond RMIT students/her classmates.

During her first semester, some of her assignment briefs were based on Australian culture. But being an international student, she had very little knowledge of the same. After reading up on the same and gathering some information, she wanted to know more. Since she didn’t know any student from Australia closely she attempted the assignment with the knowledge she possessed. 

User Persona.

Proposed Strategy

The app is an amalgamation of human-centric and service design approach. While working on this, it was crucial to make it stand out of the regular social media applications we have. This was indeed my biggest challenge. Furthermore, it was crucial for this app to have a universal appeal to encourage students from all ethnicity, culture, college, area, gender to enrol and use this app.  I feel social media apps are filled more with noise than information. More importantly it is a necessity for today’s youth to efficiently use technology meanwhile have fun. This app is designed specifically catering to the diverse user group and their usage pattern. The scope of this project has a lot of potential to expand in the future by implementing a more collaborative approach.


Apart from what we learn in our class rooms, students today learn a lot more through study groups and collective projects. But one aspect that we do not account for in certain situations is the hesitance in approaching other students.

In order to avoid such situations and provide the students a chance to approach other students with similar interest, this app aims to bridge this gap.

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